Basic Information

Reference Number

0000301479

Issuing Organization

Liquor, Gaming and Cannabis Authority of Manitoba

Owner Organization

LGCA

Solicitation Type

RFP - Request for Proposal (Formal)

Solicitation Number

LGCA2025-07

Title

Online Gambling Public Education Campaign

Source ID

PV.MN.MB.486473.C111229

Details

Location

Canada, Manitoba, Winnipeg

Delivery Point

Winnipeg

Purchase Type

One Time Only- Delivery Date:2025/12/04

Description

The Liquor, Gaming and Cannabis Authority of Manitoba (“LGCA”) is issuing this request for proposals (“RFP”) as part of its ongoing public education mandate. The purpose of the RFP is to solicit proposals from qualified design and/or marketing agencies (“candidates”) to provide creative services to extend the LGCA’s public education campaigns for gambling. This campaign will follow the delivery of previous public education campaigns on the responsible participation in gambling, with a specific focus on regulated online gambling. The successful candidate (“consultant”) will work closely with the LGCA to ensure the creative meets the objectives described below. The LGCA plans to begin running this campaign in April 2026.

Dates

Publication

2025/08/27 08:24:19 AM CDT

Bid Intent

Not Available

Question Acceptance Deadline

2025/09/09 12:00:00 AM CDT

Questions are submitted online

Closing Date

2025/09/12 12:00:00 PM CDT

Contact Information

Samantha Stevenson

sstevenson@LGCAmb.ca

Bid Submission Process

Bid Submission Type

Electronic Bid Submission

Envelope 1 - Identity & Proposal

Pricing

No pricing in this envelope

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Bid Documents	Documents defining the proposal	Yes	No
No entries

Additional Bidding Instructions

Candidates must submit their project proposals by email to:
Samantha Stevenson, Public Education Coordinator
sstevenson@LGCAmb.ca
by 12:00 p.m. (noon) Central Time on September 12, 2025 ("submission deadline").

Information on pricing and costs must not be included with the rest of the project proposal. This information must be submitted by email to finance@LGCAmb.ca with the subject line: “Online Gambling Public Education Campaign Compensation.” Compensation submissions must be received by the submission deadline stated above and will be reviewed after all project proposals are evaluated.

The project proposal must be a maximum of 30 pages, including any cover pages, table of contents, and appendices. The “Compensation” information is not included in this page maximum.

Envelope 2 - Pricing

Pricing

In attached document

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Bid Documents	Documents defining the proposal	Yes	No
No entries

Additional Bidding Instructions

Proposals must be structured in such a way that the cost of the entire proposal and the various components of that cost are clear. Proposals must include a total fixed cost for the entire project and the total number of person days or hours that are involved in this work, as well as a breakdown of proposed fees and expenses and a proposed payment schedule. If applicable, proposals may include options to allow flexibility to modify the project based on budget.

Any assumptions made in responding to the pricing requirements must be clearly identified. If no assumptions are stated, the pricing proposed by the candidate will be deemed to be without any assumptions or conditions attached to that pricing. All travel expenses and other expenses that may be required must be financed from within the total fixed cost for the project. Candidates’ policies in relation to expense reimbursement and escalation provisions for fees and expenses must be clearly stated in their proposals.

All pricing must be in Canadian funds. A detailed cost breakdown must be provided, with Manitoba provincial sales tax (if applicable) shown separately. The LGCA is GST-exempt (R107863847).

All prices and costs must be guaranteed by the candidate for the 90 days following the submission deadline and higher prices and costs cannot be negotiated in the event the candidate is advised LGCA desires to enter contractual negotiations to implement the candidate’s plan.

Information on pricing and costs must not be included with the rest of the project proposal. This must be submitted by email to finance@LGCAmb.ca with the subject line “Online Gambling Public Education Campaign Compensation.” Compensation submissions will be reviewed after all project proposals are evaluated. Proposals that include information on pricing and costs within the rest of the project proposal will be disqualified.

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