Basic Information

Reference Number

0000193150

Issuing Organization

Waterloo Economic Development Corporation

Solicitation Type

RFP - Request for Proposal (Formal)

Solicitation Number

2021-08

Title

Waterloo Account-Based Marketing RFP 2021-08

Source ID

PP.CO.ON.1000857.C100547

Details

Location

Canada, Ontario

Delivery Point

Email to Lucinda and Eamon (max size: 10 MB)

Description

Waterloo EDC is seeking an agency to develop an account-based marketing strategy for targeting key audiences for foreign direct investment attraction: site selectors and business decision makers in technology within North America. This strategy would provide the foundation for a repeatable and sustainable approach to lead generation and nurturing using account-based marketing tactics and provide a campaign template.

Dates

Publication

2021/02/17 10:55:38 AM EST

Bid Intent

Not Available

Question Acceptance Deadline

2021/03/03 05:00:00 PM EST

Questions are submitted online

Closing Date

2021/03/17 05:00:00 PM EDT

Contact Information

Lucinda Wallace

Lucinda.wallace@waterlooedc.ca

Eamon O'Flynn

Eamon.oflynn@waterlooedc.ca

Bid Submission Process

Bid Submission Type

Electronic Bid Submission

Pricing

Lump sum

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Bid Documents	Documents defining the proposal	No	No
No entries

Additional Bidding Instructions

Proposals must be received by 5:00 PM ET on the closing date of Wednesday, March 17, 2021. Submissions must be delivered electronically in Adobe PDF Format to:

Lucinda Wallace Vice President, Marketing & Corporate Development Waterloo EDC lucinda.wallace@waterlooedc.ca

and:

Eamon O’Flynn
Marketing & Communications Manager
Waterloo EDC
eamon.oflynn@waterlooedc.ca

Please note that proposals that are not received on time will not be considered.
The total length of the proposal should not exceed fifteen (15) pages, minimum 11-point font and single-spaced. Additional information can be submitted in appendices (may be unlimited, but not unreasonable) to the core proposal but will not be evaluated as part of the scoring. Proposal documents should not exceed 10MB in size.

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