Information de base

Numéro de référence

0000307781

Organisation émettrice

NL Provincial Health Shared Services Supply Chain

Organisation propriétaire

Newfoundland Labrador Health Services

Type d’appel d’offres

DDP - Demande de proposition (Formel)

Numéro d’appel d’offres

2025-5288

Titre

Education and Promotion Campaign - CorCare and MyHealthNL

Code d’identité d’origine

PV.MN.NL..1083209.C3283476

Types d’accord

Accord de libre-échange canadien (ALÉC)

Accord de libre-échange nord-américain (ALENA)

Canada-Union Européenne: Accord économique et commercial Global (AECG)

Entente Sur Les Marchés Publics de L’Atlantique

Détails

Emplacement

Canada, Terre-Neuve et Labrador

Type d’achat

Une seule fois- Date de livraison:2025-12-22

Description

NLHS is seeking Proposals from qualified marketing and advertising firms to develop and execute an integrated awareness educational and promotional campaign to:

Promote the benefits of MyHealthNL/MyChart, the province’s new personal health record, while also educating the public on how to download and use it; and
Increase public understanding of the benefits CorCare mean for the health outcomes of Newfoundlanders and Labradorians.

The campaign will increase public awareness, understanding, capability, and engagement with the personal health record and its platform by reaching diverse audiences across the province through multiple media channels, including but not necessarily limited to digital, social, traditional, and community. The campaign should prepare the public to be able to use the app effectively and to know where to access technical support. The campaign can also help to increase understanding among providers about the benefits of the app for patients.

A strategic peer influencer campaign will be a key component of the campaign, helping to build trust, credibility, and encourage adoption of MyChart/MyHealthNL through authentic and relatable voices that resonate with their peer populations.

The Successful Proponent will be responsible for the full development and execution of the campaign, including but not necessarily limited to creative and communication strategy alignment with NLHS’s brand identity, content creation, media planning and buying, influencer engagement strategy, and performance measurement, reporting, and evaluation. The campaign will also align with change management communications best practices that enable awareness, adoption, and measurement.

As an added value, the Proponent may include a change management approach, including capabilities and resourcing, within the communications strategy to ensure stakeholder engagement, adoption of new processes, and mitigation of resistance throughout the implementation.

Should tasks beyond the initial scope arise, any additional deliverables and associated costs may be subject to negotiation, contingent upon the Successful Proponent’s agreement.

Afficher davantage

Dates

Publication

2025-11-19 16h53:50 HNT

Intention de soumissionner

Non disponible

Échéance de la réception des questions

2025-11-24 23h59:00 HNT

Questions sont soumises en ligne

Oui

Date de fermeture

2025-12-04 14h00:00 HNT

Information du contact

Chuck Coley

open.calls@centralhealth.nl.ca

Bill O'Driscoll

open.calls@centralhealth.nl.ca

Acceptation requise

RFP-General Terms and Conditions

Proponent must acknowledge that they have read, understood and agree to the attached Terms and Conditions.

Processus de soumission

Type de soumission

Soumission électronique

Enveloppe 1 - Technical submission

Fixation des prix

Aucun prix dans cette enveloppe

Questions de la soumission

Nom de la question	Description de la question	Obligatoire
Schedule A - Specifications	Is the Proposal (Schedule A) completed in its entirety and included with the Proposal Submission as required?	Oui
Schedule B - Financial Submission	Is the Financial Submission (Schedule B) completed in its entirety and included with the Proposal Submission as required?	Oui
Schedule C -RFP Form	Is the RFP Form (Schedule C) completed in its entirety and included with the Proposal Submission as required?	Oui
Schedule D - Oath-Affirmation of Confidentiality	Will NLHS's Oath-Affirmation of Confidentiality (Schedule D) be completed in its entirety, notarized, and submitted upon award if you are the Successful Proponent?	Oui
Schedule E - Unfair Advantage and Conflict of Interest Statement	Is the Unfair Advantage and Conflict of Interest Statement (Schedule E) completed in its entirety and included with the Proposal Submission as required?	Oui
Schedule F - References Form	Is the References Form (Schedule F) completed in its entirety and included with the Proposal Submission as required?	Oui
Schedule G - Form of Agreement and Changes Table	Is the Form of Agreement and Changes Table (Schedule G) completed in its entirety and included with the Proposal Submission as required?	Oui
Acknowledgment of Addenda	I have read, understood and am in agreement with each of the addenda posted to MERX relative to this open call.	Oui
Acknowledgment of Open Call Terms and Conditions	I have read, understood and am in agreement with all of the terms and conditions and requirements associated with this open call.	Oui

Liste de documents de la soumission

Nom de l’item	Description	Obligatoire	Limité à un fichier
Schedule A	Specifications	Oui	Non
Schedule C	RFP Form	Oui	Non
Schedule D	Oath-Affirmation of Confidentiality	Non	Non
Schedule E	Unfair Advantage and Conflict of Interest Statement	Oui	Non
Schedule F	References	Oui	Non
Schedule G	Form of Agreement and Changes Table (If Needed)	Non	Non
Aucune entrée

Enveloppe 2 - Financial Submission

Fixation des prix

Dans un document attaché

Liste de documents de la soumission

Nom de l’item	Description	Obligatoire	Limité à un fichier
Schedule B	Financial Submission	Oui	Non
Aucune entrée

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