Basic Information

Reference Number

0000311267

Issuing Organization

Ontario Lottery and Gaming Corporation (OLG)

Owner Organization

OLG

Solicitation Type

RFP - Request for Proposal (Formal)

Solicitation Number

26-02102

Title

Marketing Sponsorship Services

Source ID

PP.CO.ON.573383.C106049

Agreement Types

Canada-European Union Comprehensive Economic and Trade Agreement(CETA)

Canadian Free Trade Agreement (CFTA)

Details

Location

Canada, Ontario, Toronto

Purchase Type

Duration: 3 years
Option: 2

Description

OLG is seeking a vendor with proven sponsorship marketing expertise, experience, and tools to serve as our Agency of Record (AOR) for commercial sponsorships. The selected vendor will provide end-to-end support across the sponsorship lifecycle.

The resulting Final Agreement will be for an initial 3 year term, with 1 option to extend, at OLG’s sole discretion, for an additional 2 years.

Dates

Publication

2026/01/12 10:28:32 AM EST

Question Acceptance Deadline

2026/01/27 12:00:00 AM EST

Closing Date

2026/02/17 03:00:00 PM EST

Contact Information

Flavia Redshaw

416-224-7026

fredshaw@olg.ca

Bid Submission Process

Bid Submission Type

Electronic Bid Submission

Pricing

In attached document

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Bid Documents	Documents defining the proposal	Yes	No
No entries

Additional Bidding Instructions

Please submit sections above as separate files.
(1) must include a completed and executed Proposal Submission Form (RFP Schedule E) and appending and other documents
required under that Form;
(2) must include a completed Mandatory Submission response (RFP Schedule F);
(3) should include a Technical Submission response (RFP Schedule G); and
(4) should include a Financial Submission response (RFP Schedule H).
(5) should include a References Form response (RFP Schedule J).

© MERX - All rights reserved. No part of the information on this Web Site may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise without the prior permission of MERX and the Minister of the participating government department (if applicable). MERX, the Minister nor the Contracting Authority will assume responsibility or liability for the accuracy of the information contained in the publication.